1. 01

    Discovery & Audit

    We dig into your current numbers — spend, lead source, set rate, sit rate, close rate, AV per agent. Then we benchmark against what our own agency is producing and map the gaps.

  2. 02

    Ad Build & Launch

    Scripts, hooks, creative, and landing pages built in-house using angles already winning on the DLP Insurance Solutions floor. No untested experiments on your dime.

  3. 03

    End-To-End Tracking

    Every lead is tagged from click to closed policy. You see cost per lead, cost per appointment, and cost per AV dollar — not vanity impressions.

  4. 04

    Agent Development

    Daily morning sales calls, full Skool course access, and personal coaching with Cameron — focused on dial discipline, presentation, and objection handling.

  5. 05

    Ancillary Cross-Sell Training

    Where most agencies stop, we start. We train you and your agents on stacking final expense, hospital indemnity, dental, and other ancillaries onto every Medicare case.

  6. 06

    Weekly Optimization

    Weekly call with Mike and the staff. We review the numbers, kill what's not working, double down on what is — same operating cadence we run internally.

Every Engagement Includes

The Full DLP Marketing Stack.

In-House Ad Management (Scripting, Creative, Editing)
End-To-End Lead & AV Tracking
Weekly Marketing Calls with Mike & Staff
Full Skool Course Access (You & All Agents)
Daily Morning Sales Calls
Ancillary Cross-Sell Training (FE, Hospital, Dental & More)
Personal Sales Coaching with Cameron
Same Playbook Running Inside DLP Insurance Solutions